Standards in this Framework
Standards Mapped
Mapped to Course
Standard | Lessons |
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1.1.1
Describe how the Internet and the World Wide Web work. |
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1.1.2
Investigate roles and responsibilities behind the development of a Web site. |
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1.1.3
Understanding the Web design environment. |
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1.1.4
Create conventions for filenames and URLs. |
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1.1.5
Set a directory structure. |
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1.1.6
Identify and use tags on a Web page |
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1.1.7
Document HTML code using comments. |
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1.1.8
Save a text document as an HTML file. |
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1.1.9
Specify Headings. |
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1.1.10
Format Web page text. |
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1.1.11
Insert HTML entities, superscripts, and subscripts. |
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1.1.12
Create a horizontal rule. |
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1.1.13
Create ordered and unordered lists |
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1.1.14
Learn where to place anchors on a Web page. |
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1.1.15
Create links. |
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1.1.16
Create links to email. |
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1.1.17
Use the <img> element. |
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1.1.18
Use and image as a link |
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1.1.19
Organize files in your web directory. |
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1.1.20
Understand paths and their application to links. |
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1.2.1
Identify the differences between HTML and CSS. |
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1.2.2
Write CSS Styles. |
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1.2.3
Create an embedded style. |
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1.2.4
Understand and use the font property. |
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1.2.5
Control line spacing and white space. |
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1.2.6
Change foreground and background colors on a Web page. |
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1.2.7
Create and apply inline styles. |
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1.2.8
Use classes to style several tags |
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1.3.1
Identify the differences between dependent and independent classes |
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1.3.2
Use external style sheets to format several Web pages. |
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1.3.3
Understand how to position text on a Web page. |
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1.3.4
Use CSS pseudo-elements. |
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1.3.5
Use the <span> tag. |
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1.3.6
Create and apply an independent class. |
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1.3.7
Use the <div> tag. |
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1.3.8
Investigate the box model. |
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1.3.9
Explore the padding, margin, and border properties. |
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1.3.10
Group links on a page. |
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1.3.11
Identify the Pseudo-class selectors. |
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1.3.12
Use CSS to style links. |
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1.3.13
Create a stylized navigation. |
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2.1.1
Explore Web Design Fundamentals. |
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2.1.2
Explore Design Theory. |
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2.1.3
Understand graphics file formats (vector versus raster). |
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2.1.4
Investigate graphics editors. |
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2.1.5
Understand computer color basics. |
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2.1.6
Control color properties with CSS. |
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2.1.7
Optimize images for web use. |
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2.1.8
Understand layering organization. |
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2.1.9
Understand masking and channels. |
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2.1.10
Understand typography use for the web. |
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2.1.11
Understand ethical use of copyrighted materials. |
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2.1.12
Use basic animation techniques. |
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2.1.13
Practice industry acceptable aesthetic techniques. |
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2.2.1
Control background images with CSS. |
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2.2.2
Float and image or text. |
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2.2.3
Control image properties with CSS. |
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2.2.4
Understand and use the clear property. |
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2.2.5
Change list style type and position. |
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2.2.6
Format and float headings. |
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2.2.7
Work with background properties. |
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2.3.1
Understand resolution as it applies to the Box Model. |
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2.3.2
Create boxes for layout. |
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2.3.3
Size and position boxes. |
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2.3.4
Determine how to control overflow for a box. |
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2.3.5
Understand padding, margins, and border properties. |
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2.3.6
Understand resolution as it applies to the Box Model. |
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2.3.7
Create boxes for layout. |
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2.4.1
Designing for multiple screen resolutions. |
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2.4.2
Crafting the look and feel of a site. |
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2.4.3
Creating a unified site design. |
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2.4.4
Designing for the user. |
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2.4.5
Designing for accessibility. |
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2.4.6
Use the <div> tag to create formatting sections of a document. |
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2.4.7
Use <span> tag to format elements in a document. |
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2.4.8
Understand the positioning properties. |
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2.4.9
Create a print style sheet. |
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2.4.10
Use multiple style sheets. |
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3.1.1
Discern the difference between data tables and layout tables. |
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3.1.2
Understand the importance of using CSS for layout versus tables for layouts. |
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3.1.3
Learn how to nest a data table within a CSS layout. |
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3.1.4
Create styles to change the appearance of a table. |
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3.1.5
Understand how to position cell contents. |
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3.1.6
Understand how to position a table. |
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3.1.7
Understand how to manipulate table cells. |
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3.2.1
Create an HTML form. |
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3.2.2
Create fields for text. |
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3.2.3
Create text boxes. |
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3.2.4
Understand how to choose appropriate form controls. |
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3.2.5
Create radio buttons, check boxes, and list boxes. |
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3.2.6
Create selection lists. |
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3.2.7
Talk about HTML Form validation (but don’t use) |
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4.1.1
The beginning stages of Web site development. |
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4.1.2
The importance of understanding a site’s target audience and how that understanding can affect site development. |
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4.1.3
Methods for getting a site developed. |
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4.1.4
Baseline considerations for every site, including navigation, organization, graphic design, and content development. |
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4.1.5
Understand the Web site development process. |
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4.1.6
Create a site specification. |
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4.1.7
Identify the content goal. |
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4.1.8
Analyze their audience. |
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4.1.9
Build a Web site development team. |
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4.1.10
Create a site storyboard. |
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4.1.11
Publish their Web site. |
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4.1.12
Test their Web site. |
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4.2.1
Create usable navigation. |
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4.2.2
Build text-based navigation. |
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4.2.3
Use graphics for navigation and linking. |
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4.2.4
Use lists for navigation. |
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4.2.5
Build horizontal navigation bars. |
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4.2.6
Build vertical navigation bars. |
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4.2.7
Use background color and graphics to enhance navigation. |
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4.2.8
Create hover rollovers. |
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4.3.1
Investigate Accessibility Standards. |
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4.3.2
Explore and implement Web Content Accessibility Guidelines (WCAG). |
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4.3.3
Explore and understand Section 508 Standards. |
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5.1.1
Learn the basics of multimedia and executable content. |
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5.1.2
Embed Social Media Widgets on a Web page. |
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5.1.3
Explore the various formats available for Web-based video, the factors that determine which one to use. |
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5.1.4
Determine the demographics of the viewing audience, what they’re watching, and why. |
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5.1.5
Investigate how and why companies are using Web-based video, and how audiences are responding to these efforts. |
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5.1.6
Explore what goes into producing professional videos. |
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5.2.1
Identify the different types of sites that make up the Web, how each differs from the other, and how marketers can take advantage of each type of site |
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5.2.2
Understand the importance of keeping visitors coming back to a site |
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5.2.3
Learn the methods that sites utilize to increase customer retention |
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5.2.4
Explain the issues involved in copyrighting, trademarking, and licensing |
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5.2.5
Identify the issues related to working in a global environment |
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5.2.6
Define web-related mechanisms for audience development (attracting and retaining an audience) |
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5.2.7
Identify how the Web is different from other marketing tools and the added value it can provide to marketers in developing brands |
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5.2.8
Discover how to promote and market your Web site to help drive new and returning traffic |
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5.2.9
Learn how marketers can track Web sites and what information relating to a Web site they can analyze |
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5.3.1
Define social media. |
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5.3.2
Understand how and why social media grew to play such an important role in the Web. |
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5.3.3
Explore the demographic breakdown of social media users and how their use of various applications differs. |
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5.3.4
Investigate the various types of social networks, how social networking sites function, and how marketers use these sites to build an audience. |
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5.3.5
Differentiate between Blogging and Content Management Systems. |
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5.3.6
Examine benefits and potential pitfalls of using Blogging and Social Media. |
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5.3.7
Explore Wikis and how they harness the collaborative nature of a user community. |
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5.3.8
Add Fresh Content with RSS/XML feeds. |
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5.3.9
Define “Mashups” and how they give marketers a unique opportunity to present features and information pulled together from other social media tools. |
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5.3.10
Explore the creation of Virtual worlds, how people communicate using avatars. |
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